Sunday, November 3, 2019

Entrepreneur - link literature review theories to real life Essay

Entrepreneur - link literature review theories to real life entrepreneur - Essay Example The so called killer phrases are also sometime referred to as one of the real barriers behind the process of creative thinking. However in order to overcome these barriers to the creative thought process, resources are required which might include the right attitude adopted by the entrepreneur. Creativity and innovation are probably the two ways through which entrepreneurs make difference in the world. This assumption of having creative and innovative entrepreneurs is based on the fact that every entrepreneur has certain personal traits and motivations and key element of this is their ability to put their efforts and endeavors behind it. Probably the most innovative and creative endeavor of entrepreneur is his ability to create capital. (Thompson, 1999). By adding value and creating capital, entrepreneurs basically transform their business activities in the larger good of the society. It is largely believed that the success of entrepreneurship therefore base on the personal traits of the entrepreneur which include his ability to be an intuitive thinker and innovator. The notion of creativity and innovation is associated with the process of entrepreneurship because of the fact that creativity is often considered as the personality trait of the entrepreneur. (Thompson, 2004) . This approach tends to focus on the role of people in developing creative and innovative enterprises. Many researches have suggested that the competitive advantages which entrepreneurs enjoy over their competitors are based on their internal resources. These internal resources are often linked with knowledge based resources which are ultimately linked with the innovation and creativity of the entrepreneurs. (Mosakowski, 1998). These knowledge based intangible resources flourish creativity and innovation in entrepreneurs. However these knowledge based intangible resources

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